Press Release

Give A Meaningful Gift this Holiday Season

TOMS South Africa is here, and they have come into the market in a big way. TOMS, the footwear business that founded the One for One business model opened its first South African branch on 8th November in Fourways Mall, Johannesburg. And on the 27th of November they launched their online store just in time for the festive season.

The holiday season is generally acknowledged as a time to give. There's an array of worthy causes that one can give to or volunteer time to, however not many of them allow you to spoil yourself while you give. Giving feels good, and if you can give to yourself while contributing to a worthy cause, why not go for it?

Here’s a list of simple ways to give meaningfully this festive season:

Spend money on others

It is often said that spending money on others makes people happy. Give presents to people who matter to you. Even the smallest gift can put a smile on someone’s face.

Give time

Giving time can mean anything from volunteering at a local hospice to spending time with loved ones. In today's busy world, very few people have a chance to spend time with family and friends and be present in that moment. Visit an old friend or spend the day with relatives.

Be kind

Everyone has challenges, many hidden from sight. Giving the gift of kindness can be the greatest gift you give someone. Lead with compassion this festive season and create a habit of performing random acts of kindness.

Support brands that give back

The One for One business model, founded by TOMS, is one of those brands which are in business to improve lives. TOMS stands for a better tomorrow, one where humanity thrives. Anyone can be part of this movement of optimistic rebels by making a purchase of any product through

"Giving makes people happier, more fulfilled and gives purpose and meaning to life. More and more businesses are shifting from being only profit-focused to being people-focused. Giving back has always been at the core of TOMS values," says Moosa Mayet, Managing Director of TOMS South Africa.

Since its inception, TOMS has given over 93, 000, 000 pairs of shoes, over 770, 000 sight restorations, over 720, 000 weeks of safe water to deserving communities and over $6,5 million in impact grants.*

Supporting a business rooted in giving can be the greatest gift you give to yourself, and others this festive season. Visit to view the Spring/Summer ’19 range and shop.

*Information supplied by TOMS South Africa.

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